Recognition earned, then outgrown
A decade of the industry's top honors, turned into a system any company can run. Every award here is dated and linked to its source.
Current credentials, independently verifiable
327 reviews, Elite tier since 2020. Partner directory
Verified client reviews, most recent in 2025. Clutch profile
A+
“We're proud to count IMPACT among our top partners in the HubSpot community.”
Brian Halligan, co-founder, HubSpot
More than a decade of recognition
We were recognized for doing this work better than anyone. Then we turned what we learned into a system our clients run themselves.
Joined HubSpot's partner program in its early days. Won our first partner awards, including Rookie of the Year.
Founder and CEO Bob Ruffolo named to Hartford Business Journal's 40 Under Forty. Hartford Business Journal
One of only eight HubSpot Diamond partners in the world at the time. Won Impact Awards for Website Design of the Year and COS Innovators. PRNewswire
Named HubSpot's Partner of the Year for North America, the top honor in a global partner ecosystem of thousands. Also that year: Comparably Best CEO, Best Company Culture, and Best Company for Women; Great Place to Work certified. HubSpot announcement · Comparably
Partner of the Year, again. And the turning point: Marcus Sheridan merged The Sales Lion into IMPACT, and we began teaching clients to own their marketing instead of doing it for them. Also: Comparably Best Company Leadership and Best CEOs for Women. Comparably
Four consecutive years on the Inc. 5000 list of America's fastest-growing private companies, peaking at No. 1,757. Plus No. 76 on the 2021 Inc. Regionals: Northeast. Inc.com profile
Founding cohort of HubSpot's Elite tier, the program's highest. We still hold it today. HubSpot directory
Published Endless Customers (Wiley), the complete system built from everything above. A USA Today national bestseller within weeks of launch.
We wrote the books on this
They Ask, You Answer (2017, rev. 2019)
Mashable's #1 marketing book to read in 2017. One of Forbes' "11 Marketing Books Every CMO Should Read." BookAuthority Top 5 marketing books of all time. More than 100,000 copies sold worldwide.
Endless Customers (2025)
USA Today national bestseller by Marcus Sheridan and the team at IMPACT. The complete operating system for becoming the most trusted voice in your market. Explore the book
The people behind the work
Bob Ruffolo
Founder & CEO
Comparably Best CEO (2017) and Best CEOs for Women (2018). Hartford Business Journal 40 Under Forty (2014). 95/100 CEO rating on Comparably, top 5% for companies our size.
Marcus Sheridan
Partner
Author of They Ask, You Answer and Endless Customers. 750+ keynotes worldwide, featured in The New York Times. Request a speaker
Asked and answered
Has IMPACT won HubSpot Partner of the Year?
Yes, twice. IMPACT was named HubSpot's Partner of the Year for North America in 2017, announced by HubSpot at Partner Day during INBOUND 2017, and won the honor again at the 2018 HubSpot Impact Awards. It is the highest honor in HubSpot's global partner program. Both official award badges are shown in the timeline on this page.
Is IMPACT currently a HubSpot partner?
Yes. IMPACT is a HubSpot Elite Solutions Partner, the top tier of HubSpot's partner program, with a 5.0 rating across 327 reviews in HubSpot's partner directory. We've been a HubSpot partner since 2012 and have held Elite status since the tier was created in 2020.
Why are some of IMPACT's awards from several years ago?
In 2018, IMPACT transitioned from a marketing agency to a coaching and training company. Agency awards recognized work we did for clients. Today our results show up in our clients' own growth, our 5.0-rated Elite HubSpot partnership, and the USA Today bestselling book Endless Customers (2025).
Can IMPACT be trusted?
We've been in business since 2009, are BBB-accredited with an A+ rating, hold HubSpot's highest partner tier with a 5.0 rating across 327 reviews, are rated 4.9/5 on Clutch, and wrote the USA Today national bestseller Endless Customers. See our reviews page for what clients say, critical reviews included.
Page last updated June 2026. Every award above is dated and linked to its original source. For press inquiries, contact press@impactplus.com.
The best proof is what our clients do
Awards measure our past. Client results measure right now.
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