What It's Like

What Endless Customers Live Feels Like

No 40-track agendas. No vendor pitch parade. One room, one system, three days — and free sample sessions below so you can see it for yourself before you buy a ticket.

The Teaser

Two Minutes Inside the Event

The energy, the main stage, the workshops, and the people — this is what you're signing up for.

The Format

Not Another Marketing Conference

Four things make Endless Customers Live different. Here's each one — and what it actually looks like in the room.

Marcus Sheridan teaching on the Endless Customers Live main stage

Main-Stage Training

A full day of training and inspiration led by Marcus Sheridan and the coaches who put Endless Customers into action every day — built around the 4 Pillars of a Known and Trusted Brand.

Attendees working through an exercise at a workshop table

Hands-On Workshops

Breakout sessions on web, ads, CRM, video, and AI — small rooms, real work on your business, and coaches at every table.

AI Day session at Endless Customers Live

AI, Grounded in Fundamentals

See where AI visibility, search, and SEO are going — and exactly how to apply AI tools inside the Endless Customers system instead of chasing shiny objects.

Attendees at the Endless Customers Live evening party

Real Connection

Networking parties, dinner and casino night, and hundreds of practitioners who run the same playbook you do. The hallway conversations alone are worth the trip.

Sample Sessions

A Taste of the Main Stage

Attendee favorites from Endless Customers Live 2026 in Chicago, free to watch. More sessions join this list after every event.

58:24
Opening Keynote · Chicago 2026

The 4 Pillars of a Known and Trusted Brand

Marcus Sheridan

The four behaviors that separate trusted brands from the ones struggling to be seen — the framework the entire event is built on.

41:37
AI Day · Chicago 2026

Winning Visibility in AI Search

Endless Customers Coaching Team

How buyers now find businesses through AI assistants — and what it takes to become the answer they're given.

38:52
Main Stage · Chicago 2026

Putting It All Together: The Endless Customers Scorecard

Endless Customers Coaching Team

A walkthrough of the official Endless Customers Scorecard — and how attendees turn it into a plan before they leave the room.

New recordings, straight to your inbox

We add attendee favorites after every event. Get an email when new sessions drop — no noise in between.

Thanks — you'll be the first to know.

The Vibe

Three Days That Don't Feel Like Work

Casino night, networking parties, and 350+ people who get exactly what you're building. This is the part recordings can't capture.

The neon-lit Endless Customers Live main stage Attendees laughing at the evening party Attendees networking between sessions The audience during a main-stage session Conversations at a sponsor booth Wide view of the full ballroom at Endless Customers Live An attendee asking a question on the mic A workshop table mid-exercise
350+
Attendees
3
Days
14+
Industries
Ideas
In Their Words

What Attendees Have Said

Attending Endless Customers Live made me realize we needed a refresh on the basics of They Ask, You Answer — getting marketing and sales together, and creating content we'll use in the sales process.

Mike Galanos
Woodstock Furniture & Mattress Outlet

It was super exciting to learn about AI and the different use cases for social media and video editing.

Kenda Dowdy
Illume Fertility

Marcus's presentations are motivating, insightful, and he leaves the audience with clear takeaways.

Dan Golda
ThoroughCare

Full Library Access

Every recording lives in Endless Customers Academy

The complete session library from every event — keynotes, main-stage training, and workshops — plus courses, community, and live virtual training between conferences.

Explore the Academy →
FAQs

Quick Answers

The essentials in 60 seconds. Event-specific details live on each event page.

What is Endless Customers Live?
Endless Customers Live is a three-day, single-track conference and the only in-person event built entirely around the Endless Customers system. It combines main-stage training led by Marcus Sheridan and the Endless Customers coaching team, hands-on workshops, an AI-focused final day, and networking with 350+ business leaders.
When and where is the next Endless Customers Live?
The next event is October 5–7, 2026 at the Hartford Marriott Downtown in Hartford, CT. The conference then returns to Chicago, IL on April 5–7, 2027.
How much does Endless Customers Live cost?
Hartford 2026 tickets are $1,299 for individuals and from $799 per person for teams of 8+. Chicago 2027 early-bird tickets are $999 for individuals and from $649 per person for teams through December 31, 2026.
Who should attend Endless Customers Live?
Business owners, CEOs, sales and marketing leaders, content creators, and videographers. Companies between $3M and $100M in revenue tend to see the strongest results — and teams who attend together get the most out of it.
Can I watch sessions if I can't attend?
Yes. Free sample sessions and the event teaser are on our What It's Like page, and the complete recording library from every event is included for Pro members of Endless Customers Academy.
How do I sponsor Endless Customers Live?
Sponsorships start at $4,000 and put your brand in front of 350+ attendees, 70% of whom are owners and executives. View the packages on our sponsor page or email events@impactplus.com.

Nothing Beats Being in the Room

Recordings are great. The hallway conversations, workshops, and team alignment only happen in person.